President and Chief Executive Officer
Shannon Leistra is the President and Chief Executive Officer of U.S. Smokeless Tobacco Company, a wholly-owned subsidiary of Altria Group and the world's leading producer and marketer of smokeless tobacco. Shannon leads the company's efforts to responsibly manufacture and market its brands to adult tobacco consumers in a financially disciplined way.
Shannon previously served as the General Manager of Nat Sherman. She also spent six years in the Marlboro Brand Organization, serving as Director of Marlboro Value and Total Equity Programs and Senior Brand Manager. Prior to that, Shannon served as National Sales Manager supporting the development of U.S. Smokeless Tobacco Company's trade programs. She also spent time as part of the Field Sales Force when she joined the company in 2004.
Shannon is a Richmond native and a graduate of the University of Virginia. She is actively involved with organizations that support the empowerment of women through career development, and serves the Workforce Preparation Committee of the Capital Region Collaborative.