Research shows that parents can influence a child’s decision not to smoke or use other tobacco products. One resource to help parents is the Parent Resource Center located on Philip Morris USA’s website.
Philip Morris USA, an Altria company, worked in conjunction with an advisory board of parent and child development experts to develop the Parent Resource Center (PRC) to help parents talk to their kids about not smoking. This resource also includes information for parents about other tobacco products, including smokeless tobacco products. The PRC provides practical information, tips and tools from parenting and child development experts to help and encourage parents to effectively talk to their kids about not smoking or using other tobacco products and avoiding other risky behaviors.